Representing the worlds best creative ideas across eras, industries, and borders

We're established.

established. provides consumers with the confidence and trust that comes with well-established. brands that are highly regarded, highly trusted, and highly associated with innovation. Our brands have helped consumers navigate a century of product and technology innovation -- from the introduction of consumer radios to the rise of color TVs and the current adoption of personal and in-home devices that define the digital lives of consumers around the world.

September 12, 2023 -- The Thomson team had a very successful outing at this year's IFA conference, according to Alexis Rolin, marketing director for Europe at Thomson.  "Thank you to all our distribution partners and all our journalist friends for…

September 5, 2023 -- When great companies come together under the umbrella of an iconic brand, extraordinary things happen. Blaupunkt is thrilled to mark a significant milestone—10 years of successful partnership with our licensee 2N-Everpol.This landmark achievement was celebrated at…

August 20, 2023 -- We are thrilled to announce that established. ranked 41st on the prestigious Top 150 Global Licensors report for 2023 by License Global. This ranking does not include established.’s recent acquisition of Blaupunkt, which would have raised our…

July 5, 2023 -- Worldwide Distribution Network (WDN) has been announced as a licensee for the RCA brand in Mexico, according to established.The RCA brand will now be available in Mexico on large home appliances, computer monitors, mobile phones and…

July 4, 2023 -- established., the proud owner of iconic licensing brands, has announced the successful acquisition of the Blaupunkt trademark business and brand rights from GIP Development SARL. This strategic move marks a significant milestone in established.’s growth journey,…

June 20, 2023 -- This year marks the remarkable 130th anniversary of the iconic Thomson brand. For over a century, Thomson has been at the forefront of the electronics and home appliances industry, capturing hearts and homes with its innovative…

June 2, 2023 -- established. announced that RCA, the historic brand in electronics and home appliances, has joined forces with Roku, the best-selling streaming platform in the USA. This alliance marks a major milestone as RCA strives to become the…

June 1, 2023 -- Today, we proudly mark the one-year anniversary of established. since its inception following the acquisition of the trademark licensing business from Technicolor. It has been an incredible journey of growth and achievement.In the past year, we…

Dec. 6, 2022 -- We are looking forward to welcoming you on our booth and let you discover our new products and innovations, while inviting you to an exceptional experience with our team and partners. Join us on January 5 –…

Nov. 29, 2022 -- Through its history, the RCA brand has always carried in its heart a warm and tender love for dogs. First with Nipper, then with Chipper, two Jack Russel terriers that became America's favorite mascots starting in…

September 12, 2023 -- The Thomson team had a very successful outing at this year's IFA conference, according to Alexis Rolin, marketing director for Europe at Thomson.  "Thank you to all our distribution partners and all our journalist friends for…

September 5, 2023 -- When great companies come together under the umbrella of an iconic brand, extraordinary things happen. Blaupunkt is thrilled to mark a significant milestone—10 years of successful partnership with our licensee 2N-Everpol.This landmark achievement was celebrated at…

August 20, 2023 -- We are thrilled to announce that established. ranked 41st on the prestigious Top 150 Global Licensors report for 2023 by License Global. This ranking does not include established.’s recent acquisition of Blaupunkt, which would have raised our…

July 5, 2023 -- Worldwide Distribution Network (WDN) has been announced as a licensee for the RCA brand in Mexico, according to established.The RCA brand will now be available in Mexico on large home appliances, computer monitors, mobile phones and…

July 4, 2023 -- established., the proud owner of iconic licensing brands, has announced the successful acquisition of the Blaupunkt trademark business and brand rights from GIP Development SARL. This strategic move marks a significant milestone in established.’s growth journey,…

June 20, 2023 -- This year marks the remarkable 130th anniversary of the iconic Thomson brand. For over a century, Thomson has been at the forefront of the electronics and home appliances industry, capturing hearts and homes with its innovative…

June 2, 2023 -- established. announced that RCA, the historic brand in electronics and home appliances, has joined forces with Roku, the best-selling streaming platform in the USA. This alliance marks a major milestone as RCA strives to become the…

June 1, 2023 -- Today, we proudly mark the one-year anniversary of established. since its inception following the acquisition of the trademark licensing business from Technicolor. It has been an incredible journey of growth and achievement.In the past year, we…

Dec. 6, 2022 -- We are looking forward to welcoming you on our booth and let you discover our new products and innovations, while inviting you to an exceptional experience with our team and partners. Join us on January 5 –…

Nov. 29, 2022 -- Through its history, the RCA brand has always carried in its heart a warm and tender love for dogs. First with Nipper, then with Chipper, two Jack Russel terriers that became America's favorite mascots starting in…

September 12, 2023 -- The Thomson team had a very successful outing at this year's IFA conference, according to Alexis Rolin, marketing director for Europe at Thomson.  "Thank you to all our distribution partners and all our journalist friends for…

September 5, 2023 -- When great companies come together under the umbrella of an iconic brand, extraordinary things happen. Blaupunkt is thrilled to mark a significant milestone—10 years of successful partnership with our licensee 2N-Everpol.This landmark achievement was celebrated at…

August 20, 2023 -- We are thrilled to announce that established. ranked 41st on the prestigious Top 150 Global Licensors report for 2023 by License Global. This ranking does not include established.’s recent acquisition of Blaupunkt, which would have raised our…

July 5, 2023 -- Worldwide Distribution Network (WDN) has been announced as a licensee for the RCA brand in Mexico, according to established.The RCA brand will now be available in Mexico on large home appliances, computer monitors, mobile phones and…

July 4, 2023 -- established., the proud owner of iconic licensing brands, has announced the successful acquisition of the Blaupunkt trademark business and brand rights from GIP Development SARL. This strategic move marks a significant milestone in established.’s growth journey,…

June 20, 2023 -- This year marks the remarkable 130th anniversary of the iconic Thomson brand. For over a century, Thomson has been at the forefront of the electronics and home appliances industry, capturing hearts and homes with its innovative…

June 2, 2023 -- established. announced that RCA, the historic brand in electronics and home appliances, has joined forces with Roku, the best-selling streaming platform in the USA. This alliance marks a major milestone as RCA strives to become the…

June 1, 2023 -- Today, we proudly mark the one-year anniversary of established. since its inception following the acquisition of the trademark licensing business from Technicolor. It has been an incredible journey of growth and achievement.In the past year, we…

Dec. 6, 2022 -- We are looking forward to welcoming you on our booth and let you discover our new products and innovations, while inviting you to an exceptional experience with our team and partners. Join us on January 5 –…

Nov. 29, 2022 -- Through its history, the RCA brand has always carried in its heart a warm and tender love for dogs. First with Nipper, then with Chipper, two Jack Russel terriers that became America's favorite mascots starting in…

Our mission
Our mission is to identify the innovators who are changing the world and carefully select those who can live up to our brands' promises of performance and value. As licensors of some of the most loved consumer brands, established. is at the center of how licensees and retailers come together to help consumers enjoy the innovative, dependable products they love...and trust.
logo
10

Brands

30+

Countries of
operation

$1.03B

Global retail sales

#38

Global licensor by
2021 retail sales

Bringing confidence and trust
to the innovation economy

Never in the history of humanity have consumers worldwide had access to a broader array of products and services that promise to improve the quality of their lives at home, at work and on the go. For many, however, the exponential rise in options has created a tyranny of choice…and a crisis of confidence.

Intriguing value-propositions presented by unfamiliar industry participants may be unsettling for consumers -- a challenge that grows more acute as the pace of innovation accelerates.

Our portfolio of brands
Our services
1 Legal Services
2 Brand Stewardship
3 Graphic & Branding Experience
4 Business Development & Retail
5 Marketing & Communication
6 Quality Assurance
Contact us to unleash
the potential of your products!