CES 2026 Preview: Seven+1 Reasons Our CES Booths Are Worth Your Time

Established at CES 2026: Showcasing RCA and Our International Portfolio
Central Hall #16227 + 15827

CES is often described as a showcase. For established.inc, it functions differently.

This year in Las Vegas, we present two connected booths that bring together our brand partners and a selection of the brands we own and manage. RCA anchors the presence, supported by Schneider, Blaupunkt, and Thomson. Each brand stands on its own. Together, they form a working portfolio in motion.

For those navigating CES with a full calendar, here are the reasons a visit may still make sense.

1. See RCA in Full Operating Context

RCA is presented with a significantly expanded presence. The booth reflects the brand’s current breadth across television, audio, and home electronics. More importantly, it shows how the brand operates today in a competitive U.S. environment, at scale, and with clarity of direction.

2. Read a Global Portfolio in One Place

Schneider, Blaupunkt, and Thomson sit alongside RCA, not as side notes, but as active parts of an international brand portfolio. Each carries a distinct history, positioning, and market logic. Seeing them together offers a rare overview of how different brands can coexist within one structured system.

3. Touch, Evaluate, Compare

CES removes abstraction. Products are physical. Details are visible. Decisions feel closer when materials, execution, and consistency can be assessed directly. For many, this remains the fastest way to form a grounded impression.

4. Use the Licensing Lounge as a Thinking Space

The Licensing Lounge is set up for conversation rather than presentation. It is a place to sit down, compare notes, and think through options without pressure. Some discussions stay exploratory. Others become concrete. Both are valid uses of time.

5. Meet the People Behind the Brands

CES brings together licensees, operators, retailers, and long-term partners. Many conversations happen away from the booths, over dinners or informal meetings. These moments often clarify more than scheduled presentations.

6. Work Within the Media Moment

CES concentrates global attention. For partners and brands, this creates a compressed window where visibility, feedback, and positioning intersect. Being present allows decisions to be tested against real market response.

7. Observe What Is Gaining Momentum

Walking the floor remains one of the most efficient ways to sense where categories are moving. AI, smart home, and connected ecosystems are no longer concepts. They are deployed, refined, and compared side by side.

+1. See Licensee Success in Context

CES allows brands and partners to appear together in a public setting. Products are not isolated. They are part of a broader narrative that includes execution, distribution, and ambition. For many, this context matters as much as the products themselves.

CES as a Working Appointment

CES rarely creates clarity on its own. But it offers the conditions for it.

A visit to our booths is about using a concentrated moment to think, compare, and decide what deserves attention in the year ahead.

For those already in Las Vegas with a full schedule, this may still be time well spent.

Meet established.inc at CES 2026 and Experience Brand Stewardship in Motion

Be assured:

What you take with you will not only be a meeting summary, but a direct sense of brand fit, execution quality, and the people behind the strategy.