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27 May 2025
Licensing Knowledge

The 6 Pillars of Modern Licensing

Discover how licensing iconic brands like RCA, Blaupunkt, Thomson, and Victrola not only boosts product credibility but also attracts top-tier manufacturing talent. Learn why brand association can be your secret weapon in winning the recruitment war.
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17 Dec 2025
Thomson Blaupunkt Brand Activation RCA Schneider CES 2026

Bridging Worlds: Dual-Focus Brand Management at CES 2026

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16 Sep 2025
Brand Activation Licensing Knowledge o

Reviving High-End Heritage in Consumer Electronics: Why Licensing Inactive Brands Matters and How to Turn It Into a Profitable Play

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27 May 2025
Licensing Knowledge

The 6 Pillars of Modern Licensing

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12 May 2025
Licensing Knowledge Mar 2025

Selecting the Right Licensor: How Engaged Licensors at Trade Shows Transform Licensee’s Deal-Making

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03 Apr 2025
Licensing Knowledge

Move like a startup. Hire like a global giant.

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04 Mar 2025
Market Insights Mar 2025

The Car Audio Aftermarket: A Dying Industry That Refuses to Die

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03 Feb 2025
Brand Activation Licensing Knowledge Jan. 2025

Bridging Worlds: The Art of Dual-Focus Brand Management at Trade Shows

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08 Nov 2024
Licensing Knowledge Nov. 2024

The Untapped Potential of Lesser-Known Boutique Brands

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07 Oct 2024
Licensing Knowledge Oct. 2024

From Middlemen to Market Leader through Brand Licensing

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