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RCA Signs Landmark Audio Partnership in China

RCA-Infinity-China-blurb_45_2025-15-10At the IFA exhibition in Berlin, RCA, INFINITY, and Sannuo Group formalized a strategic cooperation that brings RCA’s heritage of sound innovation to China’s fast-growing audio market.

In a ceremony attended by RCA CEO Hall O’Donnell, Xue Rui, General Manager of Sannuo Group’s B2C Business Group, and Steven Zhang, Head of Joyful Infinite Brand Business, the three companies outlined a shared vision for advancing audio technology and enriching everyday listening experiences.

The signing marked a proud and symbolic moment connecting RCA’s century-long heritage with the energy and creativity of China’s modern industry.

Read the full announcement from our Chinese partners here. >>>

 

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